Copywriter, Healthcare Advertising Agency
Location: Boston, Massachusetts US
Job Id: 5062
Position Title: Copywriter
Do you know your way around a PI, love a good science driven story and delight in turning the complex into the compelling? If you think conceptually and deliver ideas that touch an emotional chord with medical professionals and patients – look no further. We understand the strategic power of phenomenal creative (and the creative power of great strategy) and we want you.
We welcome and champion fun, meaningful, hard and rewarding experiences to deliver impactful results time and time again. We are a team of healthcare enthusiasts who relish the ability to educate, engage and activate on our clients behalf. Our clients deliver exceptional products that change people’s lives. We create extraordinary messaging that changes minds; that’s just who we are. And it’s the only way we work.
We are teammates that understand success is not stagnant. It is never "one" and "done," sharing an unspoken agreement to always improve and dazzle - adding a dash of love resulting in influencing changing the standard of care.
You dive deep into the science and are a passionate writer. You never shy away from a complex science story and have a knack for transforming the mundane into the meaningful.
What you can expect day-to-day:
As the primary “storyteller” for your assigned brands, the copywriter partners with senior writers as well as creative leaders to properly understand, articulate and develop copy. Working in a wide variety of mediums, including but not limited to print, collateral, video, digital, etc., you will ensure our content is consistent with the established strategy, brand guidelines, and industry standards. You’ll:
- Participating in the creation of the brand narrative, from the ground-up
- Presenting creative to clients and core constituents
- Engaging in productive dialogue as it pertains to brand strategy, narrative arch, and copy to ensure alignment; real-time as necessary with both internal and client teams
- Participate in all concepting sessions; taking a standard creative brief to create a varied and deep set of creative entry points
- Understand the agencies strategic direction. Stays abreast of industry drivers. Keeps up to date on key client’s challenges, opportunities and competition
- Take an active interest in clients’ market and develop a sound knowledge of clients’ product and target audiences
Are you ready to put your big-picture thinking and ability to differentiate insights into effect with PRECISIONeffect? We empower those with a strong voice and a differentiating point of view. It’s hard to ask for more from a workplace where you can build confidence and grow your career and if you haven’t found yours yet, you will be inspired to, with the promise that we will listen and support your ideas. We are a team of innovators, strategists and science geeks who partner with healthcare industry’s best, most notable and brightest to change the standard of care
- Bachelor’s degree
- 1yr+ of relevant experience in a healthcare agency environment
Who we are
We are the leading healthcare advertising agency devoted to medical devices, diagnostics, and specialty pharmaceuticals. With offices in Boston, Mass., and Costa Mesa, Calif., the agency has an unparalleled understanding of market dynamics, a deft hand at translating technical advances into compelling programs for customer adoption, and a willingness to creatively utilize unique channels to communicate clients' messages. The agency has consistently been recognized by clients, peers and professional organizations for its outstanding creative work.
Division: Precision Value & Health
Business Unit: PRECISIONeffect
Office Based: Boston - 101 Tremont Street, Floors 2/3/4/5, Boston, MA 02108
Employment Type: Exempt
Employment Status: Regular Full-time
Work From Home Available: No
Country: United States
Community / Marketing Title: Copywriter, Healthcare Advertising Agency
Country: United States
Precision Medicine Group is an integrated team of experts in fields from advanced lab sciences to translational informatics, clinical trial delivery, and regulatory affairs, payer insights to marketing communications. Together, we help our pharmaceutical and life-sciences clients conquer product development and commercialization challenges in a rapidly evolving environment.
EEO Employer Verbiage:
Precision Medicine Group is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or other characteristics protected by law. © 2020 Precision Medicine Group, LLC
If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Precision Medicine Group at QuestionForHR@precisionmedicinegrp.com.
Location_formattedLocationLong: Boston, Massachusetts US